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Are You Sick of Green?

6 January 2009

Each year Lake Superior State University of Sault Ste. Marie, Mich. receives thousands of nominations from across the globe of words that people believe should be banned from the English language. This year’s list, the 34th, includes some political words perhaps a bit overused in the election season (like maverick, wall street/main street and bailout), phrases (“not so much,” “desperate search”) and two terms we happen to use quite frequently on this blog and in the Minnesota Energy Challenge: green and carbon footprint.

The complaints against green seem mostly to be leveled against greenwashing, or companies claiming to be environmentally sustainably regardless of the real impact of their products (see: hybrid SUVs).  The outcry against carbon footprint is more focused on the perceived futility of carbon offsets.  It’s true, commercial carbon offsets haven’t been developed or regulated enough yet to make them a truly perfect solution to addressing carbon emissions, but does that mean we should stop talking about our individual impact on the environment?

:: CNET Green Tech, Lake Superior State University

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