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Looking for the definition of “greenwashing”?

21 May 2008

New York’s largest mercury polluter has been given an award for biodiversity conservation. Lafarge’s Ravena cement factory released about 400 pounds of toxic mercury in 2006 and was New York’s single largest source of toxic mercury emissions from 2004 – 2006. In that time period it was responsible for almost one-third of the state’s mercury pollution. But, hey, they have a 150-acre nature preserve near the plant, so they have been given an award by Maryland-based Wildlife Habitat Council.

Note: that 400 pounds of mercury emissions that one cement plant produced in 2006? That’s the equivalent to the amount of mercury contained in over 45 MILLION compact fluorescent light bulbs.

5 Comments leave one →
  1. Heather permalink
    23 May 2008 9:28 am

    Please learn the difference between cement and concrete.

  2. 23 May 2008 10:01 am

    “The difference between concrete and cement is that concrete contains cement plus sand and gravel. In fact it is the cement that binds the sand and gravel, or crushed rock together to form what we call concrete. Concrete then, is more than just cement.”

    My bad – thank you for pointing that out, Heather!

  3. Kristina Richardson permalink
    27 May 2008 9:29 am

    Great Information. You have sparked my interest for learning more about cement factory…That’s ridiculous.

    PS- I think it’s horrible that you post such great information and people are more worried about nit-picky than the environment.

  4. 27 May 2008 10:59 am

    Kristina – thank you for reading the blog and your support! I appreciate it. Keep reading!

  5. 20 June 2008 8:45 pm

    Somehow i missed the point. Probably lost in translation 🙂 Anyway … nice blog to visit.

    cheers, Soothsaying!

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